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TrackAd Affiliate
The SaaS solution to manage and control your affiliate program
We support marketing teams in managing and controlling their affiliate campaigns.
With TrackAd Affiliate, master every aspect of your program, identify the most effective affiliates, eliminate intentional and unintentional fraud, and maximize your revenue through precise, real-time contribution analyses. Transform your affiliate network into a true growth lever for your business.
The effectiveness of affiliate marketing at your fingertips.
Assign orders to your affiliates according to your First-Party data
Identify the affiliates who actually contributed to the conversion paths according to your analytical solution.
Compensate your affiliates based on their impact: upper, mid or lower funnel.
Align the data from your affiliate platform with that of your analytical solution.
Verify the the authenticity of orders in the blink of an eye
TrackAd Affiliate provides you with the tools needed to pay only for conversions that are genuinely justified by your First-party data.
With its intuitive interface, TrackAd Affiliate allows you to quickly validate the attribution of your sales to each affiliate and detect fraudulent activities such as cookie stuffing and hidden toolbars.
In just 2 minutes, ensure that each order is properly attributed and the commission accurately calculated, thereby enhancing transparency and trust in your relationships with affiliates.
Budget sauvé : +67 361 €
Optimize your costs and reinvest in growth
Achieve substantial savings by eliminating fraud and ensuring you pay only for the orders contributed by affiliates.
Identify the most promising affiliates to further develop your collaboration.
Reinvest the saved budgets to grow your sales through regular promotions with your trusted affiliates.
Identify the affiliates contributing to the mid-funnel and upper-funnel to make your affiliate channel a growth driver.
Features
Fraud protection
Secure your affiliate campaigns with advanced detection tools.
- Protection against intentional fraud: cookie stuffing, toolbar…
- Protection against unintentional fraud: incorrect deduplication, improper tag launches
- Control of prohibited traffic types through automated alerts: brand context, click-under, pop-under
- Affiliate moderation interface
Automated data collection
Reconcile and align the data from your affiliate platform and your analytics solution in a single platform.
- Connect to all your applications: affiliate platform(s), web and app analytics solutions, commercial data.
- Automated data collection from your affiliate platform: affiliate ID, affiliate name, affiliate type, generated orders, associated commissions.
- Retrieval of historical data, even if you have changed analytics solutions during that period.
- Reintegration of non-consented data to base your analyses on 100% of orders and revenue.
Performance management
Manage your affiliates with a First-party data-based approach to make the right decisions.
- Display the actual performance of each affiliate with over 60 KPIs
- Segmentation of affiliates by configurable “types”: Affinity, Comparators, Influencers, Cashback, Promo codes, etc.
- Multiple additional filters to refine analyses: type of customer (new, existing, etc.), product category, order status (paid, canceled, returned, etc.)
- Automated management of affiliate platforms via web service
- Direct affiliate management
Affiliate contribution
Master your media mix by understanding the impact of each of your affiliates in your conversion journeys.
- Complete customer journey for each order, from the first touchpoint to the last touchpoint, with all the affiliates that participated
- Understand the role of each affiliate and each type of affiliate
- Precisely identify the affiliates to invest in to acquire new customers
- Measure the positioning (upper-funnel/lower-funnel) of new affiliates to ensure their sustainability
- Adjust your media mix based on the role of each affiliate
Multi-criteria commissions
Customize your commission rules with maximum flexibility.
- Set up commission rules based on affiliate type, customer type, and/or promo codes used.
- Manage multiple deduplication models and cookie duration.
- Create temporary rules for special or seasonal campaigns.
- Integrate commercial data for even more precise commission management.
Custom alerts
Stay informed in real-time about your affiliates’ performance. Quickly adjust your campaigns based on received alerts.
- Create alerts on over 60 KPIs that can be freely combined
- Notifications on exceptional performance or anomalies
- Configure frequency, analysis period, and choose granularity and recipients
Automated reports
Automate the generation of your reports.
- Generate performance reports at any time from the library of available templates: Fraud Report, Top Publishers’ Performance, Toolbar Suspicions, etc.
- Automate report delivery for internal and external meetings
- Create custom reports through connectors with Google Looker Studio, Google Sheets, Excel, and Power BI
Connect TrackAd Affiliate
to all your tools
Traffic sources, analytics solutions, CRM, or even ERP: connect TrackAd Affiliate to over 150 applications with just a few clicks.